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Plain-English reference

AI & Business Glossary

Common terms and acronyms used across Redo You, AI systems, and modern business software.

AI concepts

Embedding

A numerical representation of text, images, or other content that an AI can compare. Embeddings help search, match, and group information by meaning.

Fine-tuning

Training an existing AI model on your own examples so it responds more accurately in your tone, format, or domain.

Hallucination

When an AI makes up information that sounds plausible but is false. Good AI systems reduce this with grounding, prompts, and human review.

LLM (Large Language Model)

A type of AI trained on huge amounts of text to understand and generate human language. GPT, Claude, and Gemini are well-known examples.

Prompt

The instruction or question you give to an AI. Good prompts are clear, specific, and include context to get the best output.

RAG (Retrieval-Augmented Generation)

A technique where an AI searches your own documents or database first, then answers based on that retrieved content. It improves accuracy and reduces hallucination.

Token

A small chunk of text that an AI model reads and writes. Token usage affects cost and speed; long documents and detailed outputs use more tokens.

Business

KPI (Key Performance Indicator)

A measurable number that shows how well a process is performing, such as response time, conversion rate, or jobs completed per week.

MVP (Minimum Viable Product)

The simplest version of a tool or service that can be released to solve one real problem and learn from real user feedback.

ROI (Return on Investment)

A measure of how much value you get back compared to what you spend. AI projects should aim for a clear ROI in time saved, revenue, or cost reduction.

SLA (Service Level Agreement)

A contract that defines expected performance, response times, and responsibilities between a service provider and a client.

Small business

A compact, owner-operated or founder-led company with a tight team and limited overhead. Redo You designs AI and automation solutions for this scale of business.

Workflow

A repeatable sequence of steps in a business process, such as receiving a quote request, scheduling a job, and sending an invoice.

Business systems

CRM (Customer Relationship Management)

Software that tracks leads, clients, and interactions. Common examples include HubSpot, Salesforce, and Pipedrive.

ERP (Enterprise Resource Planning)

A system that ties together core operations like finance, inventory, payroll, and manufacturing. Often used by larger businesses or those scaling fast.

Core concepts

AI (Artificial Intelligence)

Software that can learn patterns, make decisions, and generate useful outputs from data without following rigid, hand-coded rules for every scenario.

AI assistant

A conversational AI that answers questions, triages requests, or completes tasks for customers or staff — often embedded in a website, app, or messaging channel.

Automation

Using software to perform repetitive tasks without manual intervention, such as sending follow-up emails, updating records, or creating invoices.

Chatbot

A text-based interface that interacts with users automatically. Modern chatbots use AI to answer naturally, rather than relying on fixed button menus.

Services

Custom business app

Software built specifically for your business processes — not a generic off-the-shelf product. It fits your workflow, data, and reporting needs.

Workflow automation

Connecting tools and triggers so business processes run automatically — from capturing leads to generating reports and sending notifications.

Technology

API (Application Programming Interface)

A set of rules that lets one software system talk to another. APIs connect your website, CRM, accounting, and other tools so data flows automatically.

Integration

Connecting two or more systems so they share data and actions automatically — for example, syncing form submissions into a CRM.

Low-code / no-code

Approaches that build software with visual tools and minimal hand-written code. Great for fast prototypes and internal tools, though custom code is often needed for scale.

SaaS (Software as a Service)

Software you access via the internet rather than installing on your own computer, usually paid by subscription. Examples include Xero, Slack, and Google Workspace.

UI/UX

UI (User Interface) is what a person sees and clicks. UX (User Experience) is how it feels to use. Both matter for tools your team will actually adopt.

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